Billie Eilish ventures into perfurmery with a new signature fragrance

Published on 22 October 2021. Updated on 16 July 2026.

Just like Rihanna, Ariana Grande, Britney Spears and Kim Kardashian, Billie Eilish ventured into the world of perfumery. The American singer unveiled her first fragrance in November 2021. Named Eilish, this essence matches the pop star’s universe and reflects her commitments, especially regarding the end of my fur sales, or the use of recycled materials. The formulation is clean, vegan and cruelty-free, while the smell is comforting, exalting amber, musky and woody notes. “I was looking for that smell I had in my head of vanilla, amber, musk, cocoa, rose and wood,” Billie Eilish told Allure magazine. On Instagram, the artist said that it was the perfume she had wanted for years and that it was already her favorite smell in the world.

This fragrance should also prove to be very sensual, both in and out. Indeed, the metal bottle unveiled by the artist represents a sculptural female bust — an aesthetic developed by Billie Eilish lately. The singer appeared in a corset, but also in a glamourous, Marilyn Monroe-like gown by Oscar de la Renta at the Met Gala in 2021. Her perfume was developed in partnership with the company Parlux, which helped Paris Hilton and Sofía Vergara create their own fragrances. And it may not be an isolated initiative. Indeed, the young artist created her brand, Billie Eilish Fragrances, which foreshadows many others to come. Let’s hope that these new olfactory adventures don’t make her forget about music, like lingerie and makeup diverted Rihanna from the music charts.

Eilish by Billie Eilish, available on billieeilishfragrances.com.