{"id":802117,"date":"2026-04-17T15:00:24","date_gmt":"2026-04-17T13:00:24","guid":{"rendered":"https:\/\/numero.com\/?p=802117"},"modified":"2026-04-17T16:01:53","modified_gmt":"2026-04-17T14:01:53","slug":"entitled1-platform-market-media-art-culture-fashion","status":"publish","type":"post","link":"https:\/\/numero.com\/en\/art-design\/art-en\/entitled1-platform-market-media-art-culture-fashion\/","title":{"rendered":"Entitled1, the platform breaking the codes of the art market"},"content":{"rendered":"\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a2146dfb2d1d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a2146dfb2d1d\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/numero.com\/wp-content\/uploads\/2026\/02\/plateforme-entitled1-art-mode-musique-sport-sam-oshaughnessy8.jpg\" alt=\"\" class=\"wp-image-799157\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Nayele.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Entitled1, a platform at the crossroads of media and art forms<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Somewhere between avant-garde magazine and market incubator, the new platform <strong><em>Entitled1<\/em><\/strong> stands out as a hybrid, unique initiative. In sync with contemporary evolutions and mindsets, it offers a space where editorial content no longer merely narrates, but activates culture. <a href=\"https:\/\/numero.com\/en\/category\/art-design\/\"><strong>Art<\/strong><\/a>, <a href=\"https:\/\/numero.com\/en\/category\/fashion\/\"><strong>fashion<\/strong><\/a>, <a href=\"https:\/\/numero.com\/en\/category\/culture-en\/music\/\"><strong>music<\/strong><\/a> and <strong>sport<\/strong> engage in a dialogue without hierarchy. An openly curated framework with a strong taste for emerging marginal figures.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sam O\u2019Shaughnessy<\/strong>, a leading figure in luxury publishing, who claims independence as an aesthetic driving force, is at the origin of the project. His ambition? To produce original content while offering artists a genuine economy. In other words, he tries to reconcile critical perspective with commercial circulation. \u201c<em>We will carefully select artists and broader cultural talents we truly believe in<\/em>. <em>We<\/em> <em>then work closely with them over a longer period of time to tell their story and create an authentic dialogue that resonates with the appropriate target audience<\/em>. <em>Over time, it became the Entitled1 community<\/em>,\u201d Sam O\u2019Shaughnessy told <em>Num\u00e9ro<\/em>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;galleryId&quot;:&quot;6a2146dfb2f71&quot;}\" data-wp-interactive=\"core\/gallery\" class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a2146dfb31fa&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a2146dfb31fa\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"783\" height=\"1000\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"799159\" src=\"https:\/\/numero.com\/wp-content\/uploads\/2026\/02\/plateforme-entitled1-art-mode-musique-sport-sam-oshaughnessy1.jpg\" alt=\"\" class=\"wp-image-799159\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a2146dfb3525&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a2146dfb3525\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"778\" height=\"1000\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"799161\" src=\"https:\/\/numero.com\/wp-content\/uploads\/2026\/02\/plateforme-entitled1-art-mode-musique-sport-sam-oshaughnessy2.jpg\" alt=\"\" class=\"wp-image-799161\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Jake Hall.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Exclusive artworks and independent editorial content<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The platform is not a mere witness of multiple contemporary scenes. It builds trajectories for those who shape them, through direct, exclusive collaboration with artists. The aim is to create a targeted community of collectors within a space that is at once intimate and unprecedented.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">February 25th is the first step. <strong><em>Entitled1<\/em><\/strong> will launch an online sales space bringing together the worlds of <strong>Naleye<\/strong>, <strong>Jake<\/strong> <strong>Hall<\/strong> and the collective <strong>God\u2019s MGMT<\/strong>. Artworks have been selected for their ability to translate today\u2019s cultural tensions, such as fragmented identities, contemporary spiritualities and digital aesthetics, rather than for any purely decorative or commercial value.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a2146dfb3bd2&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a2146dfb3bd2\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/numero.com\/wp-content\/uploads\/2026\/02\/plateforme-entitled1-art-mode-musique-sport-sam-oshaughnessy3.jpg\" alt=\"\" class=\"wp-image-799166\"\/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">\u00a9 Entitled 1.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Fabien Montique, Jean-Charles de Castelbajac and Nastassia Winge Tan supported the launch<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In Paris, filmmaker and photographer <strong>Fabien Montique<\/strong>, a former collaborator of <a href=\"https:\/\/numero.com\/en\/fashion\/virgil-abloh-discover-the-monumental-exhibition-at-the-grand-palais\/\"><strong>Virgil Abloh<\/strong><\/a>, is orchestrating a video series featuring fashion designer <strong>Jean-Charles de Castelbajac <\/strong>for <strong><em>Entitled1<\/em><\/strong>. The latter is currently the topic of a retrospective at <a href=\"https:\/\/www.lesabattoirs.org\/en\/homepage\/\"><strong>Les Abattoirs<\/strong><\/a> in Toulouse. In this short film, international creatives tell about their journey, while wearing the designer\u2019s archival pieces in the intimacy of the photographer\u2019s apartment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Last but not least, the platform will also unveil <strong><em>LION<\/em><\/strong> by<strong> Nastassia Winge Tan<\/strong>. This choreographic meditation on assimilation and cultural memory was inspired by the Chinese New Year. Here, <strong>editorial<\/strong> meets <a href=\"https:\/\/numero.com\/en\/category\/culture-en\/movies\/\"><strong>cinema<\/strong><\/a> in order to spark a conversation rather than saturate our minds with images.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>Selecting the first three artists highlighted has been a long process<\/em>,\u201d <strong>Sam O\u2019Shaughnessy<\/strong> explains. \u201c<em>A team of experts from the art world, supported by a broad network of pioneers from across the cultural industries, collaborated to choose the artists we will work with. This approach [\u2026] is based on open and democratic dialogue rather than on one single opinion, in order to encourage a broader and more collaborative selection of emerging artists. [\u2026] The artists will benefit from support and promotion at the time of the brand\u2019s launch. We will then accompany, advise and support them in the long term, while they develop their art. New artists will join the platform each quarter of the year<\/em>.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More than a media outlet,<strong><em> Entitled1<\/em><\/strong> thus offers a new model. Culture is conceived as an ecosystem, where visibility, narrative and economy move forward together, along with the artists and contributors of this independent, informative platform.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><a href=\"https:\/\/entitled1.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/entitled1.com\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entitled1, a platform at the crossroads of media and art forms Somewhere between avant-garde magazine [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/numero.com\/en\/art-design\/art-en\/entitled1-platform-market-media-art-culture-fashion\/\">Read More&#8230;<span class=\"screen-reader-text\"> from Entitled1, the platform breaking the codes of the art market<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":799258,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[78,76,94],"tags":[],"class_list":["post-802117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art-en","category-art-design","category-lifestyle-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Entitled1, the platform breaking the codes of the art market<\/title>\n<meta name=\"description\" content=\"Entitled1 is the new hybrid platform, at the crossroads of media and art forms, where creatives can freely express themselves.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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property=\"og:image\" content=\"https:\/\/numero.com\/wp-content\/uploads\/2026\/02\/thumb-plateforme-entitled1-art-mode-musique-sport-sam-oshaughnessy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"1634\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Camille Bois-Martin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@NumeroMagazine\" \/>\n<meta name=\"twitter:site\" content=\"@NumeroMagazine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Camille Bois-Martin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" 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