Balenciaga launches a new pair of sneakers and causes a stir

Pocked with holes, slashed, worn-out, torn out… Balenciaga’ new “Paris Sneakers” are already causing quite a stir on Instagram since their launching on Monday, May 9th. Users are mocking the deliberate worn-out look of the footwear. The Paris sneakers stand as a more sober and casual option than the famous Triple S or the new Phantom ones, as their design reinvests the style of the shoes used for athletics in the mid-20th century. Made of black, white, or red worn-out cotton fabric with a white rubber sole and toe edge, Balenciaga’s Paris sneakers is available in three designs – lace-ups, high tops, and mules.

Paris sneakers had actually been soiled and worn-out to the extreme on purpose for the “still life” photoshoot of the campaign. The fashion house stated in a press release that the “Paris sneakers are meant to be worn for a lifetime”. A limited edition of a hundred pairs of those fully destroyed sneakers is available in black or white on the brand’s website until they are completely sold out. 

Buy Balenciaga’s Paris Sneakers in store and on Balenciaga.com.