1 Dec 2025

The best looks of rising fashion icon A$AP Rocky

Over the past fifteen years, A$AP Rocky has established himself as one of the leading figures in men’s fashion. In each of his public appearances, the member of the New York hip-hop collective A$AP Mob displays an unmatched elegance and presents himself with an impeccable style between streetwear and luxury brands. This year’s recipient of the “Fashion Icon” award at the CFDA Fashion Awards has just been named Chanel ambassador. Numéro takes a look back at the artist’s most iconic looks…

  • By Nathan Merchadier.

  • Published on 23 October 2025. Updated on 1 December 2025.

    A$AP Rocky, a must-have fashion icon of US rap

    Since the release of his first album Long. Live. A$AP in 2013, Rakim Mayers, aka A$AP Rocky, established himself as one of the most influential and respected rappers of his generation. But, beyond his musical talents, it is also in the world of fashion that the native of Harlem in New York has made a name for himself.

    Like his companions in the New York collective A$AP Mob, he has been able to assert a sharp taste for clothing from the beginning, navigating between luxury and streetwear with disconcerting ease. In some of his lyrics, the rapper shows his great admiration for fashion designers, such as the Belgian Raf Simons, whom he praised in the track RAF (2017) or the designers Jil Sanders and Ann Demeulemeester evoked in Fashion Killa (2013).

    Among his other great sources of admiration, the jack-of-all-trades artist also cites the famous American designer Rick Owens, and shows a great curiosity for the world of fashion… In the space of a decade, A$AP Rocky has undeniably established himself as a true reference in terms of style.

    A style blending luxury with streetwear

    However, it would be strange to box A$AP Rocky in only one aesthetic, since his influences are numerous. From his early music videos to his most recent red carpet appearances, he has always brilliantly handled the art of layering, while combining striking accessories with bold looks.

    His love for luxury brands is obvious when we look at his favorite pieces by Raf Simons, Givenchy and Balenciaga. All that is mixed with an obsession with vintage, cutting-edge looks. Wearing a Prada tracksuit or an oversized suit for the Bottega Veneta pre-spring 2024 campaign in turns, subverting the codes of the paparazzi’s photos, A$AP Rocky masters the art of clothing, which places him as a main figure of menswear fashion today. However, it would be impossible to highlight the rapper’s incredible looks without mentioning his relationship with Rihanna. Together, they have shared some standout fashion moments on the red carpet, especially at the MET Gala in 2021 and 2023…

    A$AP Rocky, star of the Met Gala and CFDA Awards in 2025

    A$AP Rocky continues to reaffirm his status as one of the most distinctive and influential artists of his generation, effortlessly moving between the high-pressure worlds of music, fashion, and cinema. In 2025, he co-chaired the Met Gala alongside Pharrell Williams, Lewis Hamilton, and Coleman Domingo, and propelled his brand AWGE to the forefront of Paris Fashion Week with a collection acclaimed for its bold creativity and striking presentation. He also appeared in Spike Lee’s film Highest 2 Lowest, which premiered at the Cannes Film Festival, and, together with Rihanna, the power couple drew intense media attention with the singer’s third pregnacy.

    At the same time, A$AP Rocky was appointed creative director of Ray-Ban, unveiling his first designs for the brand. In addition to that, he launched a bold new collaboration with Moncler featuring graphic puffer jackets, as well as a new collection with Puma. Once again, the artist showcased his ability to reinvent streetwear through a audacious, creative lens. And as if that weren’t enough, he received the “Fashion Icon” award at the 2025 CFDA Fashion Awards on November 3rd, 2025.

    When the fashion world joins forces with rappers

    Today, A$AP Rocky is no longer influencing fashion only. He has become a key player in the industry. In June 2024, he unveiled the first runway show for his brand American Sabotage during the Men’s Fashion Week in Paris. In the same vein, Pharrell Williams also marked a turning point in 2023, when he was appointed creative director of Louis Vuitton’s men’s collections, extending the legacy of Virgil Abloh. As for Travis Scott, has multiplied his forays into fashion, notably through his collaboration with Kim Jones at Dior.

    The Cactus Jack Dior collection, presented for Spring/Summer 2022, was a first in the history of the house. Because never before has a musical artist co-signed a complete line with the brand. Between couture heritage and streetwear influences, this collection redefined the boundaries between luxury and urban culture, perfectly illustrating how these artists are shaping the fashion industry today.

    A$AP Rocky, meanwhile, is not new to the fashion industry. His collaboration with Puma on the Mostro sneaker model in September 2024 was distinguished by an avant-garde approach, merging the heritage of retro sportswear with a decidedly contemporary aesthetic.

    In addition to that, the star was named the new ambassador of the iconic house on Rue Cambon on November 29, 2025, just days before the Chanel Métiers d’art show set to take place in New York on December 2nd. “Rocky is an incredible artist who pours his heart and soul into every project he takes on, in addition to being an exceptional human being,” Matthieu Blazy declared in a press release. The latter is about to present his second collection for Chanel.

    A$AP Rocky – Tailor Swif (2024).

    Don’t Be Dumb, an album expected for 2026?

    Aside from his meteoric rise in the fashion world, his musical comeback is eagerly awaited. His fourth album entitled Don’t Be Dumb (2025), announced and postponed many times, might finally see the light of day next year. Add to that a recent acquittal in a court case that could have slowed down his success, and everything suggests that A$AP Rocky is about to make a grand comeback…

    The best looks of A$AP Rocky